Ivy Funds will remain Sporting Kansas City’s jersey sponsor through the 2022 season with the club announcing Monday that their marquee partnership with the investment firm had been extended.
The company became the team's jersey sponsor and Sporting Club's official investment management partner in January 2013.
"With the initial jersey sponsor we wanted to find a local partner," Sporting club CEO Robb Heineman said in a release. "Over the course of the last two years we have realized that we had found the absolute perfect partner. It is a huge honor for us to continue our great relationship with Ivy Funds and we truly appreciate the support from everyone in their organization."
The partnership between Ivy Funds – headquartered in Overland Park, Kansas – and defending MLS Cup champions Sporting KC aligns two companies based in Kansas City that have a national presence in their respective industries.
"There is great alignment between Ivy Funds and Sporting Kansas City, not only in the structures of our businesses, but also in how we think and work together," said Thomas W. Butch, president and CEO of Ivy Funds Distributor, Inc. "They've been exceptional partners; very imaginative, responsive and focused on how to continue expanding our outreach."
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The sponsorship agreement between Ivy Funds and Sporting Kansas City is a multi-faceted and fully integrated partnership. In addition to serving as the jersey sponsor for Sporting Kansas City and their four youth Academy teams, Ivy Funds will continue as the naming rights partner for the Ivy Funds Executive Level at Sporting Park.
"This is absolutely the right moment in time to expand our partnership," Butch said. "We very much believe the sport will continue to accelerate its growth in the U.S. and globally, with MLS and Sporting KC at the vanguard of that effort."
