The Federación Mexicana de Fútbol (FMF), together with Soccer United Marketing (SUM), today announced details of the Mexican National Team's 2010 U.S. Tour. On the road to its 14th FIFA World Cup participation this summer, Mexico will play in six cities across the country between February 24 and May 13, 2010.
The annual U.S. tour will give the Mexican National Team the opportunity to finalize their preparation, culminating in the 2010 FIFA World Cup opener on June 11 in Johannesburg against host South Africa.
To kick it all off, Mexico will travel to the Bay Area to face Bolivia on Wednesday, February 24 at Candlestick Park in San Francisco, Calif. (8 p.m. local), presented by Visa. Tickets for the Feb. 24 match are available via Tickets.com and all the usual outlet locations.
El Tri will then head to Southern California to face World Cup-bound New Zealand on Wednesday, March 3 at the historic Rose Bowl in Pasadena (8 p.m. local), in a game presented by Wrigley's Extra. Weeks later on Mar. 24 in Charlotte, Mexico faces Iceland (8 p.m. local) at Bank of America Stadium. Tickets for the Mar. 3 and 24 matches will be available at Ticketmaster.com and all the usual outlet locations.
A Visa pre-sale for the first three tour games begins today Jan. 28. The Federación Mexicana de Fútbol encourages its fans to go online early and purchase tickets using their Visa cards.
"Our goal in the first trimester of 2010 is to prepare the Mexican National Team for the FIFA World Cup," said Nestor de la Torre, director of national team programs for the Mexican Federation. "The U.S. tour allows us to test our squad while giving our fans from all parts of the country the chance to send us off to South Africa."
El Tri will showcase its World Cup hopefuls in every region of the United States. The tour includes Mexico's first appearance in Charlotte's Bank of America Stadium in late March, and the first international sporting event at the New Meadowlands Stadium in East Rutherford, NJ, which will be home to the NFL's New York Jets and New York Giants. The complete 2010 U.S. Tour schedule follows below.
Date |
Opponent |
City |
Stadium |
Time (ET) |
|---|---|---|---|---|
Feb. 24 |
Bolivia |
San Francisco, CA |
Candlestick Park |
11 p.m. |
Mar. 3 |
New Zealand |
Los Angeles, CA |
Rose Bowl |
11 p.m. |
Mar. 24 |
Iceland |
Charlotte, NC |
Bank of America Stadium |
8 p.m. |
May 7 |
Ecuador |
New York, NY |
New Meadowlands Stadium |
9 p.m. |
May 10 |
Senegal |
Chicago, IL |
Soldier Field |
9 p.m. |
May 13 |
TBD |
Houston, TX |
Reliant Stadium |
9 p.m. |
All other ticket information will be announced in the coming weeks.
"We have seen fervent support for the Mexican National Team in many parts of the United States, and together with FMF, SUM is committed to making the 2010 U.S. tour an unforgettable experience for the fans," said Will Wilson, executive vice president for SUM.
Returning for the Mexican National Team's 2010 U.S. Tour as sponsors are adidas, Allstate, AT&T, Bud Light, Coca-Cola, Degree for Men, Jose Cuervo, Makita, NAPA Auto Parts, The Home Depot, and Visa, while welcoming in new partners Cacique and Wrigley's Extra. Together, the tour sponsors will again make the Mexican National Team's matches an all-day event, with the ever-popular Fútbol Fiesta, an interactive zone that spans more than 100,000 square feet at every game and includes live music, games, celebrities and thousands of promotional items.
About Soccer United Marketing
Founded in 2002, Soccer United Marketing (SUM) is the preeminent soccer business company in North America. SUM holds the exclusive rights to the most important soccer properties in the region, including: all commercial rights to Major League Soccer; the United States Soccer Federation; promotional and marketing rights to Mexican National Team games played in the United States; the marketing and promotion of the CONCACAF Gold Cup™, and marketing, promotional and broadcast rights to the prestigious eight-team Mexican club tournament - InterLiga™. SUM also manages promotional and marketing rights in the United States for Mexico's most popular sports team, Club Deportivo Guadalajara (Chivas).
In addition, SUM created SuperLiga, the innovative professional tournament between MLS and Mexico's First Division clubs, as well as the Pan-Pacific Championship, an international soccer tournament that crowns the top club from the Pan Pacific region. In 2008, SUM entered into a long term partnership with FC Barcelona which includes tours of the legendary Spanish club. In early 2009, SUM announced the creation of the SUM Digital Network, the only soccer advertising network of its kind, covering all facets of the sport in the U.S., and which allows advertisers to reach millions of soccer fans via online advertising and sponsorships campaigns. These global properties are represented by SUM's slogan: One Sport. One Company.™ For more information, please visit www.SUMworld.com.
