The Seattle Sounders announced on Thursday their new primary jersey sponsor will be online retailer Zulily.
The Seattle-based company has inked a multi-year deal to be the Sounders' jersey sponsor.
"When searching for our next primary kit partner, we approached the process thoughtfully and with considerations beyond merely the front of our jersey," said Sounders FC owner Adrian Hanauer in a team statement. "In Zulily, we have found a first class, Seattle-based organization that is not only invested in our community, but has made meaningful commitments to the growth of our sport throughout the region.
"Today's news doesn't just impact the future of Sounders FC, but it also supports youth soccer across the Puget Sound and the women's game for years to come. Zulily's desire to unify both professional franchises under one banner was something that stood out to us during this process, and speaks directly to our communal approach to the game in Seattle. On behalf of Sounders FC and our fan base, we could not be more thrilled to welcome Zulily into the Rave Green family."
In addition to becoming the Sounders' primary jersey sponsor, Zulily will also be the jersey sponsor for another Seattle team, the NWSL's Reign.
"We're proud and excited to welcome Zulily as our new presenting partner. It was clear through our many conversations that they share our most deeply-held values, including a commitment to excellence, innovation, inclusiveness and equality..." said Bill Predmore, owner and president of Seattle Reign FC. "I also want to thank Adrian Hanauer and the entire Sounders organization for their continued support of our club. Our partnership with Zulily would not have happened without Adrian's involvement, which serves as a tangible example of his ongoing commitment to helping our organization succeed."
The Sounders will kick off the 2019 MLS regular season on March 2 at home against league newcomer FC Cincinnati.