SECAUCUS, NJ- The New York Red Bulls today announced the debut of "Toque de bola com os Red Bulls" on Radio America 1700 AM, a Portuguese-language radio station based in Newark's Ironbound district. The "Toque de bola com os Red Bulls" show (translated into "Red Bulls Touch") is a 30-minute program which will air every Friday from 4:30pm to 5:00pm.
The program's weekly focus will be to entertain, educate and introduce the New York Red Bulls team to the Portuguese-speaking community of Newark and Harrison, the future home to the Red Bulls at Red Bull Arena. "Toque de bola com os Red Bulls" is hosted by Francisco Sampa, a well recognized multimedia personality in Newark's Ironbound community. Mr. Sampa will provide Radio America 1700 AM listeners with up-to-the-minute current events of the Red Bulls team, in-depth game analysis, and player and coaches interviews.
"With the launch of 'Toque de bola com os Red Bulls' we continue our commitment of embracing our new neighbors in the Ironbound and Harrison communities," said Andy McGowan, Red Bull New York Vice President, Communications and Community Relations. "The Portuguese-speaking community lives and breathe soccer and, with this program we will grow awareness of the Red Bulls in the neighborhoods surrounding Red Bull Arena - our future home."
Radio America 1700 AM is a Portuguese language Radio Station founded by Mr. Ricardo Sarmento in 2008. The station is heard in the Ironbound Section of Newark and parts of Harrison, NJ.
