Executive Vice President and General Counsel
Major League Soccer and Soccer United Marketing
Bill Ordower serves as Executive Vice President and General Counsel for Major League Soccer (MLS) and Soccer United Marketing (SUM) overseeing all legal matters for both companies.
Ordower approaches issues with a strong business focus which has helped SUM become the preeminent soccer business in North America. Ordower has been a major driver of the League’s commercial and media strategy. He has negotiated and drafted scores of national and local sponsorship and licensing agreements for MLS, U.S. Soccer, Mexican National Team, CONCACAF, and MLS Clubs. He has also been involved in every national, international and local broadcast agreement.
Ordower created, and continues to manage, the League’s Substance Abuse and Behavioral Health Program, one of the most comprehensive and forward-thinking programs in professional sports, and played a leading role in the finalization of a new five-year collective bargaining agreement in 2015.
Ordower is responsible for the League’s corporate governance and has been instrumental in MLS’s expansion efforts growing the League from 10 teams to 24 teams by 2018. In addition, he spearheads and manages the trademark strategy for the League and its clubs.
Entering his 20th year with MLS in 2016, Ordower previously spent two years in the Operations Department and four years in the Player Department where he negotiated hundreds of MLS player contracts.
Prior to joining MLS, Ordower worked with tennis and basketball agents at ProServ, Inc. in Arlington, Virginia.
Ordower earned his law degree in 1996 from The George Washington University Law School in Washington, D.C. He is admitted to practice in New York and Massachusetts. Ordower graduated from Boston University, magna cum laude, in 1993, with a Bachelor of Arts degree in English.
Originally from St. Louis, Ordower resides in Maplewood, New Jersey, with his wife and three children.