Wizards add Missouri Youth Soccer Association to growing list of partners

KANSAS CITY, Mo. - Kansas City Wizards General
Manager Curt Johnson announced today that the Missouri Youth Soccer
Association's Board of Directors voted unanimously to become a part of the
Wizards regional marketing efforts, joining the Kansas, Nebraska and Iowa
soccer associations.

"We have seen great sponsorship interest in the original State Soccer
Association partnership between Kansas, Nebraska and Iowa that was announced
a little over a month ago," said Ryan Haas, Sales Manager for the Kansas
City Wizards. "With the addition of Missouri to this program, it truly
completes a strong regional footprint for companies marketing in the
Midwest."

The Missouri State Soccer Association is comprised of 35,000 registered
youth soccer players, bringing the total number of members within the
four-state area to over 132,000. The four states will now be able to combine
resources and better communicate to their members as well as create a
regional marketing impact.

"Between the primary cities of Kansas City, Omaha, Des Moines and St. Louis,
there are hundreds of companies that have district or regional offices that
market to families everyday," added Haas. "The opportunity for a business to
reach 132,000 families directly, knowing their specific demographics by
location, gender, age group and outdoor hobbies helps identify them to
potential advertisers."

Last month, the Wizards announced a one-of-a-kind marketing partnership with
the Kansas, Nebraska and Iowa State Associations with the prospect of adding
additional State Associations in the future. This partnership allows the
Wizards to serve as the marketing and sales arm for each association and
helps coordinate sponsor programs that directly benefit registered youth and
adult soccer players.

The opportunity to continue expanding the program to additional
States also exists. North and South Dakota have already been added to one
specific program at the request of a sponsor. For more information on
marketing opportunities, please contact Ryan Haas at 816-920-4737.


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