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Getting smart with adidas

19 July 7:03 de la tarde

Getting smart with adidas

By Josh Whisenhunt

Heart rate, speed, distance, position, acceleration, work rate and power output. 

Those seven metrics were outlined by VP of adidas interactive Paul Gaudio as the key outputs in adidas' new micoach Elite System, which will make its debut during the 2012 AT&T MLS All-Star Game and eventually roll out to all clubs in the 2013 season to make Major League Soccer the first 'smart soccer league' the world has ever seen. 

Time to get excited. 

In today's hour-long unveiling to over 100 media members in the ultra-swanky Sky Room of the New Museum in Manhattan, a core four panel of Commissioner Garber, adidas group CEO Herbert Hainer, MLS EVP of competition and game operations Nelson Rodriguez and Gaudio walked everyone through the system that will change the way the game is analyzed from a competitive standpoint.

And perhaps one day, from the fan's perspective, too. That's the road down which we are travelling, at least. 

On Wednesday, Rodriguez pointed out, the MLS All-Stars and their coaches will be able to figure out who's flying and who's suffering, no one else will have access to such valuable information.

In the future, though, the technology could make it's way into your living room, aiding in the way you access the game. Rodriguez used the example of being able to deliver data as specific as the heart rates between a goalkeeper and a penalty taker, in real time. 

That'd be pretty cool, wouldn't it?